Flipkart Expands Smart Upgrade and Trade-In Program to New Categories
Indian e-commerce platform Flipkart, owned by Walmart, has now expanded its smart upgrade plan and product exchange program to be available for products on mobiles, large and small home appliances and retailers. electronic products.
Flipkart said that last year during the Big Billion Days there was a 50% increase in the number of people using the product exchange for mobiles. “With the scale-up of these two programs, millions of customers will now be able to upgrade and purchase high-priced products in an affordable manner,” the company said in a press release.
Programs that initially started with mobiles and laptops are now available in several other categories, including TVs, refrigerators, washing machines and tablets. Small household appliances such as fans, grinder mixers and water purifiers are also added as part of the product exchange program.
Ranjith Boyanapalli, Head of Fintech and Payments Group at Flipkart, said: “While we pioneered smart upgrade and product swapping last year and received an encouraging response, we are expanding the offerings this year to make them more widely available to our clientele, including those new to credit.
How to benefit from the Smart Upgrade plan
The Flipkart Smart Upgrade plan allows customers to upgrade their smartphones, electronics, and home appliances so that pricing is not a deterrent in their purchasing decisions.
Under this plan, customers can purchase a new appliance and only need to pay 70-75% of the price of the chosen product and select a payment term on the initial purchase.
They can keep the product by paying the remaining amount at the end of the term or switch to another product by exchanging for a better product in an affordable and smart way.
Several brands, including Mi, Whirlpool and IFB, are part of this program.
Here are the few basic steps to enjoy the program:
* Select a product from the list of eligible offers for Smart Upgrade.
* Select Flipkart Smart Upgrade Plan on device product page and complete KYC online instantly. Plan benefits will be automatically applied on the payments page.
* Order by paying 70-75% of the original price in advance using any payment instrument including EMI, credit cards, debit cards or cash on delivery. Customers can also complete their KYC in advance for a faster checkout process.
The terms available and the initial amount payable under the Flipkart Smart Upgrade Plan will vary from product to product.