General Motors and Black Automotive Media Group Formalize Multimedia Internships for Clark University Atlanta Students | New

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ATLANTA, September 17, 2021 / PRNewswire-PRWeb / – A unique partnership has been created for students of the Media Arts Department, a division of Communication Arts at Clark University of Atlanta interested in covering the automotive industry. Dubbed The Driving Force (TDF), the founding members of the Black Automotive Media Group (BAMG) recruited 15 academics to participate in the 10-week credited virtual field internship, which includes mentoring sessions, writing classes, a video and media production. Classes.

Greg Morrison, a Lincoln University a former student whose 52-year career in the industry with media outlets such as CNN, NBC, The Black Family Channel and others, said: “It has brought my career to a close. Many events in our country have led to the realization that blacks are under-represented in many industries, and BAMG is proud to have created the synergy between the automotive industry, HBCUs and student media hopefuls. “

Backed by General Motors (GM), TDF’s advice is designed to expose selected candidates to career development opportunities as journalists, videographers, photographers, publicists, marketers, and digital and social media gurus spanning the automobile industry. Participants will present their new professional skills on various platforms at the end of the course. They will also liaise with GM’s communications managers, designers and product planners through a series of presentations and interviews.

“General Motors is proud to partner with BAMG to support these amazing students at Clark University of Atlanta. We are delighted to get to know the interns, to learn from them and to contribute to their professional journey and their quest for excellence, ”added Joe Jacuzzi, Executive Director of Product and Brand Communications. , General Motors.

TDF has evolved as a result of discussions between automakers and BAMG regarding increased programming for deserving but often overlooked schools. As these conversations began to improve the diversity and inclusion of African American journalists covering the industry, an opportunity presented itself to help prepare the next generation of automotive media professionals. TDF’s mission parallels that of the Department of Mass Media Arts, which provides students with rigorous academic and professional training complemented by a solid liberal arts training. The department’s program prepares students for careers in mass media as well as entertainment, politics, personnel management, advertising, education, business, public relations, public service, the arts of speech, social media management, content curation, digital filmmaking and public service.

“We continue to move forward with momentum to ensure that our researchers Clark University of Atlanta have access to world-class education and this mission includes delivering technology-driven initiatives and enhancing their analytical thinking skills, ”said Clark University of Atlanta President, George T. French, Jr., Ph.D. “We want our students to exercise their creativity, be competitive in the tech world, and be included in the tech career pipeline. Initiatives like this bring them one step closer to that goal.”

TDF is led by respected media experts, Kimatni D. Rawlins, publisher of Automotive Rhythms Communications; Greg Morrison by Bumper2Bumpertv; Fritz Gerald, a Howard University assistant professor and media producer; and an array of black auto media journalists and editors.

“The goal is to expand training opportunities for HBCU candidates who may not have taken a traditional route to automotive communications,” said Kimatni D. Rawlins, founding member of BAMG and publisher of Automotive Rhythms . “My career was initiated by an internship at Jaguar and by the media tutelage of African Americans on Wheels magazine, which my father Randi Payton begin. So I am grateful for the skills of the industry and the ability to extend my knowledge to Clark atlanta registered. “

About General Motors

General Motors (NYSE: GM) is a global company focused on promoting a fully electric future that is inclusive and accessible to all. At the heart of this strategy is the Ultium battery platform, which powers everything from consumer vehicles to high performance vehicles. General Motors, its subsidiaries and joint ventures sell vehicles under the Chevrolet, Buick, GMC, Cadillac, Baojun and Wuling brands. More information about the company and its subsidiaries, including OnStar, a global leader in vehicle safety and security services, is available at https://www.gm.com.

On Clark University of Atlanta

Created in 1988 by the historic consolidation of Atlanta University (1865) and Clark College (1869). Clark University of Atlanta continues a heritage of more than 150 years rooted in the African American tradition and focused on the future. Through global innovation, transformative educational experiences and high-value engagement. CAU cultivates high lives that transform the world. Notable alumni include: James weldon johnson; American civil rights activist, poet and songwriter (Lift Every Voice and Sing “The Black National Anthem”; Ralph David Abernathy Sr., American civil rights activist; Congressman Hank johnson, Georgia District 4; Kenya Barris, award-winning American television and film producer; Kenny Leon, Broadway director, Tony Award winner; Jacques reid, Emmy-winning television personality and journalist; Brandon thompson, vice president of diversity and inclusion for NASCAR; and Valeisha Butterfield Jones, Head of Diversity and Inclusion at the Recording Academy. To learn more about Clark University of Atlanta, visit http://www.cau.edu.

About the Black Automotive Media Group

The BAMG is a distinguished group of black journalists, editors, writers and entrepreneurs representing over 200 years of combined experience in automotive journalism on radio, television, print, experiential marketing and social media. BAMG members work for or own various automotive media platforms targeting various audiences. BAMG’s primary goal is to bring fairness and equality to black professionals who work in and around the automotive industry. For more details regarding The Driving Force HBCU Internship Program, please visit AutomotiveRhythms.com.

Media contact

Kimatni Rawlins, Black Automotive Media Group, +1 2025509183, [email protected]

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SOURCE Black Automotive Media Group


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