New multimedia music studio opens in Gastonia’s Eastridge shopping center

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A new business at Eastridge Mall will provide local artists with access to a recording studio, photography and other multimedia services.

Nathaniel Jones opened Legacy Music in October on the second floor of Eastridge Mall near Belk’s.

“We want to showcase more artists in the Carolinas and create a collaborative place for family artists,” said Jones, 49, who has been involved in music for over 10 years.

The multimedia space offers two recording studios with a full vocal booth, a rehearsal room, podcasting services and a classroom for fundamental music industry and business workshops.

The space also offers a 1,240 square foot photography studio with an overflow wall designed to facilitate photography and video editing, as well as a collaboration room between studios for artists and producers to meet.

Nathaniel Jones, the founder of Legacy Music, poses inside his business on the second floor of Eastridge Mall on Saturday afternoon, October 30, 2021.

“I intended to include the Collaboration Room to allow people to meet organically between sessions and network,” Jones said of the room filled with ping-pong tables and lounges. .

The company also has the option of broadcasting two radio broadcasting platforms, Raw 704 and WRDR, on which artists receive remuneration for broadcasting their music.

Artists can also use the same radio station equipment for their own podcasting services.

Media service costs vary between $ 60 and $ 100 per hour depending on the services requested. Most media services require a minimum of two hours for session bookings.

“We want to give people more reasons to come to the mall than just to shop,” Jones said.

Jones grew up in a family where music was ever present from his father’s DJ events until his aunt was a musical executive in Atlanta.

He studied audio engineering at Elizabeth City State University and worked in Atlanta as an audio engineer, managing artists, doing club promotions and more for over 10 years.

K Fox, J Prag and blogger Tawanda Blake do a live Legacy Music radio show on the second floor of Eastridge Mall on Saturday afternoon, October 30, 2021.

“When I first started I was frustrated because I wanted to do what I got here with Legacy Music and that frustration made me quit music for a while,” Jones said.

He has always maintained a day job to nurture his musical dreams, including working in real estate and property management.

“I really feel blessed to see how God took everything I touched to bring me to this place,” Jones said. “I always knew I would go back to music but I didn’t know how.”

Jones left Atlanta and came to Gastonia in 2007 with his 19-year-old wife, Teneia, to run the Eastridge Mall and be closer to his family.

“It wasn’t until my son, who was 9 at the time, told me he wanted to make music that I saw how God was bringing it back into my life,” Jones said.

Jones was looking for studio space for his son in the Gastonia area when staff at Eastridge Mall told him about the studio space.

“It wasn’t until I entered the space that I had the vision to create studios since we were already spending so much on studios, why not own one?” Jones said. “Then I just thought of everything he would need and how it could become a service to others.”

Exterior of Legacy Music on the second floor of Eastridge Mall, Saturday afternoon October 30, 2021.

Jones started building the studio 11 months ago in hopes of creating a safe, family-friendly environment for artists young and old.

Her son, Prince Navon, now 16, and her two other children, Idrius and Ghaliyah, also participate in the creative arts and music at the studio.

“I couldn’t do it without my family and the amazing teams I have around me,” Jones said.

Legacy Music operates from 10 a.m. to 10 p.m. daily and by appointment only after mall hours.

Contact Janiya Winchester at 704-869-1842 or [email protected]


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