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New rights deals have brought expanded live content to the platform for PGA Tour events, NHL games, La Liga and more. ESPN+ also posted record numbers for the UFC. Its growing list of original content was even more impressive, including shows like “Man in the Arena” with Tom Brady, “In The Crease”, “Eli’s Places” – an expansion of “Peyton’s Places” – “NFL Primetime” with Chris Berman, and more.
As sports betting companies battle for market share, FanDuel has made a bold bet for original content by re-signing Pat McAfee for $30 million a year and partnering with The Boardroom. The platform has integrated Buzzer into its app, allowing existing users to see FanDuel betting odds and receive push notifications on their sports bets. It has also extended its data agreement with Sportradar until 2028.
The service has signed a deal to have the first streaming-exclusive NFL package starting in fall 2022, at $1 billion a year. He added exclusive rights for the WNBA (16 games) – his first for a professional women’s sports league – and created original documentaries or docuseries for Wayne Rooney, MotoGP, Arsenal, Australian swimmers (before the Olympics ) and others.
CBS continues to make the service a destination for live sports, including exclusive new offers for a myriad of football entities. It also continues to grow its presence with streaming for properties like the NFL, UEFA Champions League and more. Paramount+ is also the new home of Emmy Award-winning “Inside the NFL,” now in its 45th season.
NBC’s service streamed some major sporting events such as the Winter and Summer Olympics (original documentaries in addition to live events) and the Super Bowl, not to mention “Sunday Night Football”, football from Notre Dame, the PGA Tour, NASCAR and more. A new Premier League deal also means more games on Peacock.